What is Mushroomland?

In short, MUSHROOMLAND is a tribute to life under our feet. It’s an entryway to the world of nature, The STORIES inspire seeing and appreciating life in all its forms. They talk about finding your place in the world, among the many, while being different and unique. The BOOKS and FILMS are addressed to both kids and adults – the plots are multilayered, simple and complex at the same time.

Mushroomland characters step out of the pages and screen and snuggle to you as COUCH COMPANIONS (dolls, pillows, blankets). Of course, the leading actors are the MUSHROOMS. They bring the readers, viewers and their human couch companions on further explorations, to meet the other creatures of nature “under our feet” – FLOWERS, FROGS, BUTTERFLIES, ROCKS and CRYSTALS and many others.

Besides offering our products, we invite you on mushroom nature WALKS (in progress). Mushroomland Queen visits stores that carry our books and READS the stories. We also have developed special mushroom THERAPY (in progress).

Why mushrooms?

Mushrooms always fascinated people. For many years they were classified among the dwellers of the Plant Kingdom, though they were lacking the most characteristic feature of plants – their ability to create organic matter out of sunlight and water. It was discovered that mushrooms build their cells out of chitin – which is what insects’ bodies are built of, and the latter belong to the Animal Kingdom. The scientists had no choice but to agree that mushrooms are so unique and special that they should have their own kingdom – the Fungi Kingdom.

I bet you think of mushrooms as spongy puffballs, or rather capped stalks that you see under your feet in the forest if you look down, or better buy in a supermarket. Think different. Like a red apple is a fruit of a much bigger plant, the spongy being is just a fruit of a much bigger organism, mycelium, with its “branches” – threads of hyphae – spread underneath the surface, in soil, wood or other food source. The “fruit” can be colorful and whimsical and cute, or practically invisible, microscopic.